Don't let AI skip your brand
AuraScope is the command centre for the post-SEO era, enabling brands to find and refine their 'Brand Aura' across the new AI gatekeepers: ChatGPT, Gemini and Perplexity
AI is answering questions about your industry right now. Are they recommending you or your competitors?
Trusted by forward-thinking businesses
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Ranking ≠ recommended
For twenty years, we optimised for blue links. But the game has changed. Today, your customers aren't just searching, they're asking. When they ask ChatGPT, Gemini or Perplexity for advice, those blue links don't matter. What matters is the answer. Most brands are invisible in this new layer.
of searches that trigger AI overviews end without a click. This is what we call a zero-click. Traditional SEO rankings are being pushed down by AI overviews.
higher conversion rates with AI-referred traffic. User guided by AI have high intent. They're acting on specific recommendations that meet their needs.
Your command centre for the post-SEO era
AuraScope gives you the instruments to see what AI models actually see when they evaluate your brand. We call this tracking your brand 'Aura'
Run daily audits
We query ChatGPT, Gemini and Perplexity simultaneously and compare their answers side-by-side.
Extract exact citations
We extract the exact URLs powering the answers so you can target them with surgical precision.
Track Share of Answers
We measure whether you're the primary recommendation, a supporting mention or completely absent.
Turn Insights into Leads
We translate your Health Score into a playbook, pinpointing the exact levers you need to pull to become the answer.
Stop guessing. Start simulating.
We don't just "check" visibility. We analyse answers from ChatGPT, Gemini, and Perplexity deeply, capturing the exact moment AI forms an opinion about your brand. See what your customers see.
Spot the brands stealing your answers.
You know your SEO competitors. But do you know who the AI prefers? We automatically detect your "AEO Rivals" the specific brands winning the citations and recommendations in the answer.
Turn the 'Black Box' into a checklist.
Insights don't increase revenue, action does. We translate your visibility gaps into a prioritised roadmap of technical and content fixes. You ship the update and we verify the lift.
Built for agencies and in-house teams scaling growth.
In-house marketing teams
Built for Heads of Growth and brand leaders who need data, not guesswork. You want to track your Share of Answers with the same precision you currently track search rankings. This platform replaces the "black box" with a dashboard, giving you the metrics to measure your brand’s visibility across ChatGPT, Gemini, and Perplexity.
Agencies & Consultancies
For partners helping clients navigate the shift to AI. Move beyond traditional keyword tracking and offer a strategy backed by hard evidence. We provide the Citation Forensics and Visibility Scores you need to show clients exactly how their brand appears in AI responses, and how to improve it.
Don't just track your brand's aura. Shape it.
Our platform is build upon deep research and experimentation in this space, read our findings on the new emerging industry of AEO
Turn AI visibility blind spots into
competitive advantages
Stop guessing. Start measuring. Win the answer.
Join the beta waitlist for early access.
FAQs
Everything you need to know about answer engine optimisation
Think of SEO as fighting for a spot on a list. AEO is fighting to be the answer. Traditional search gives users blue links. AI agents (like ChatGPT and Perplexity) give users advice. AEO is the science of reverse-engineering how these models "think" so that when a customer asks for a recommendation, your brand isn't just listed, it's cited as the solution.
We turn the AI "Black Box" into a Glass House. We don't just "check mentions." AuraScope acts as a diagnostic terminal that probes ChatGPT, Gemini, and Perplexity simultaneously. We quantify your Visibility Score (do you exist?), measure your Share of Voice against competitors, and provide the specific Citation Forensics needed to fix your invisibility. It’s the feedback loop that didn’t exist until now.
Because your next customer is asking AI right now, and you’re likely flying blind. Millions of users have stopped searching and started asking. If an AI agent doesn't know who you are, or worse, hallucinates wrong information about your pricing or services, you lose that customer before they ever visit your site. You can’t optimise what you can’t see.
SEO optimises for algorithms; AEO optimises for logic. Google looks for keywords and backlinks. AI Models look for authority and consensus. AEO focuses on "Answer Quality", ensuring your brand’s entities, services, and positioning are so clear that the AI feels confident citing you as a source. SEO gets you the click; AEO gets you the recommendation
You can try, but it’s nearly impossible to do manually. AI responses change based on location, phrasing, and model updates. To get a real baseline, you’d need to prompt three different platforms with 50+ variations of your customer’s questions every single day. AuraScope automates this rigorous probing, giving you historical data and trend lines that a manual spot-check will simply miss.
We focus on the "Big Three" that currently dominate the answer economy: ChatGPT, Google Gemini, and Perplexity. We don't chase every new model that pops up; we focus on where your customers are actually asking questions. We treat these as unique ecosystems, because the way Perplexity cites sources is fundamentally different from how Gemini hallucinates answers. We track them side-by-side so you can see where you’re winning and where you’re invisible.
We are transparent: "Visibility" can change overnight; "Authority" takes time. You might see immediate wins just by fixing technical clarity issues that are confusing the AI. But building a dominant Share of Voice is a strategic play. AuraScope tracks this journey, showing you exactly when your optimisations start turning into AI citations.
We are a diagnostic platform, not an agency. All we need is your URL and the competitors you want to benchmark against. We don't ask for access to your analytics or internal data. We simulate the external reality, probing the AI models exactly like a customer would. We hand you the Health Score and the specific fix list; you hold the keys to implementation.
For now, you need both. SEO builds your foundation. AEO ensures that foundation is visible to the AI layer sitting on top of search. Think of AuraScope as the "health check" for your brand’s aura. If you have an agency, our data gives them the exact roadmap they need to fix your content gaps.
We're bullish that this is the new operating system of the web. This isn't a fad; it's a fundamental shift in how humanity accesses information. Search isn't dying, but it is changing shape. Here is the nuance: Businesses focusing on AEO might see their total traffic decrease (fewer random clicks), but their revenue increase because the people coming from AI are high-intent buyers looking to convert.
Stop guessing
Start engineering
See your brand's visibility across ChatGPT, Gemini, and Perplexity in real-time.